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In collaboration with Grey Worldwide, Eye Candy produced this playful 30 second TVC to promote TransACT’s new HomeMobile Cap plan. The commercial follows a mobile and a home phone who have fallen in love because, “they’re just so good together”. We watch their love blossom as they venture to the movies, share a milkshake, run in the rain and sit back and watch the sunset.
The agency creatives selected a handful of stock images to be used as backgrounds for the TVC, which were broken into layers and manipulated to resemble live action. 3D telephones were then built and animated into each stock image.
Click here for the ‘rainy city’ shot breakdown: